Copywriter & Creative
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[B2B] KPMG IMPACT: Social Content

KPMG IMPACT: Social Content

Creating Facebook and LinkedIn content for KPMG IMPACT, an initiative that allows KPMG to use its expertise to tackle the biggest issues facing our planet


The Brief:
To show KPMG’s commitment to helping its clients reach their Environmental, Sustainability and Governance (ESG) goals, and its dedication to creating a brighter future for us all.

Our Solution:
When considering big-picture business goals like sustainability, it’s easy to forget that even the loftiest goals are achieved by the daily efforts of individuals fighting for change.

We thus created a series of social posts encouraging individuals to question #TheTrueCost of their daily activities, before widening the conversation to highlight KPMG’s expertise in helping business create a more sustainable future for all.

Concept and content developed with Creative Directors and team at We Are Social.